How to Check an Upwork Client Before You Apply: Five Numbers That Protect Your Connects and Your Time

Rating, hire rate, total spent and average paid per hire: how to judge an Upwork client before you spend connects, and how to do it in one click.

To check an Upwork client before you apply, look at five numbers in the “About the client” box: rating and reviews, hire rate, total spent, number of hires and payment verification. Then divide total spent by hires to see what the client really pays per freelancer. This takes about thirty seconds, and it can save you Connects and hours of writing.

Every application costs Connects and effort. A bad client also drags down your reply rate and your mood. This article shows how to read the numbers together, which warning signs matter and how the BidStaff extension does the check in one click.

Quick answer

Look at the client’s rating and reviews, hire rate, total spent, hires and payment status. Then work out the average paid per hire.

  • Good sign: verified payment, good reviews, a healthy hire rate and a solid average per hire.
  • Mixed sign: one weak number. Read the job post before you decide.
  • Warning sign: poor reviews, a very low hire rate and a tiny average per hire together.

Table of contents

  1. Why should you check an Upwork client before applying?
  2. What are the five numbers in “About the client”?
  3. How do you work out the average paid per hire?
  4. How do you read the numbers together?
  5. What does the job post itself tell you?
  6. Is the job a fit for your profile?
  7. How do you check an Upwork client in one click with BidStaff?
  8. Manual check or BidStaff check?
  9. What mistakes should you avoid?
  10. Frequently asked questions
  11. Conclusion

Why should you check an Upwork client before applying?

Connects are not free. Each proposal uses some of them, so a weak job costs you real money. Time is the bigger cost. A tailored proposal can take a while to write, and that time is gone if the client never hires.

Checking the client first turns applying into a choice, not a habit. You spend your effort where a hire is likely. Over a few weeks, your reply rate usually tells the story.

There is also a quality side. Good clients write clearer jobs, pay on time and leave fair reviews. Those reviews help your own profile grow. For the money side of this, see a simple way to track what Upwork really costs you.

What are the five numbers in “About the client”?

Upwork shows a short box on the right side of every job. Five items in it deserve your attention.

  • Rating and reviews: how freelancers rated working with this client. Read a few reviews, not just the stars.
  • Hire rate: the share of their jobs that ended in a hire. A low hire rate can mean the client posts to collect ideas and rarely hires.
  • Total spent: how much the client has paid on Upwork in total.
  • Hires: how many freelancers they have hired.
  • Payment verified: whether a payment method is on file.

No single number settles the question. Think of them as five clues.

How do you read client reviews?

Stars give you a quick signal. The text gives you the reason. Look for patterns, such as late feedback, unclear briefs or sudden scope changes. One angry review is not a pattern. Three similar ones are.

Also look at what the client wrote about freelancers. Fair, specific feedback is a good sign.

How do you work out the average paid per hire?

Total spent alone can fool you. A client with $10,000 spent sounds great. But if that came from 100 hires, it is about $100 per freelancer. Another client with $10,000 across 8 hires paid about $1,250 each. Same total, very different client.

Average per hire = total spent ÷ number of hires.

This number shows what kind of work the client buys. Small tasks and big projects need different budgets. Compare the average with your own rates. If a client usually pays far below what you charge, the job is likely a poor match, whatever the stars say.

Client Total spent Hires Average per hire
Client A (example) $10,000 100 About $100
Client B (example) $10,000 8 About $1,250

These two clients are examples to show the maths. They are not real accounts.

How do you read the numbers together?

Look at the full picture. Here is a simple way to sort clients.

  • Strong signal: verified payment, good reviews, a solid hire rate and a healthy average per hire. Apply with a strong proposal.
  • Mixed signal: one weak number, for example a lower hire rate but excellent reviews. Read the job carefully and decide.
  • New client: no hires and no spend yet is not bad by itself. Look at how clear the job post is and whether payment is verified.
  • Warning signs: poor reviews, a very low hire rate and a tiny average per hire together.

The word “together” is the key. A new client with verified payment and a clear brief can be a better bet than an old client with a messy history.

What does the job post itself tell you?

The numbers describe the past. The post describes the present. Read it before you spend a single Connect.

  • Clear scope: does the client say what they need, by when and in what format?
  • Realistic budget: does the budget match the work described?
  • Specific questions: good clients ask screening questions that relate to the job.
  • Contact requests: if a post asks you to move off the platform right away, be careful. Upwork has its own rules on this, so read them in the Upwork Help Center.
  • Free work: a request for a full free sample of the actual project is a red flag.

A clear post from a client with average numbers often beats a vague post from a client with great numbers.

Is the job a fit for your profile?

A great client is still the wrong job if your profile does not match. Compare the skills, tools and deliverables in the job with your profile. If you would need to stretch the truth to apply, skip it.

BidStaff’s job match score does this on a 0 to 10 scale for the profile you choose. It adds a one-line reason, so you can see why a job scored high or low. Learn more on the features page.

Fit also depends on your samples. A job you can back up with a relevant sample is worth more of your time. Read how to choose the right work samples to prepare them.

How do you check an Upwork client in one click with BidStaff?

Doing the maths by hand for every job gets tiring. The extension does the same check for you.

  1. Open the job on Upwork and click the BidStaff icon. Not installed yet? See how to install the BidStaff extension.
  2. Choose your profile and press Check job (1 check).
  3. Read the result. You get the match score with a one-line reason, a client result (good client, maybe, or not a good client) and the client numbers side by side, including average paid per hire.
  4. If it looks right, write the proposal (1 credit). It is saved to Tracking with the client summary, so your team sees why you applied.

Agency admins set the standard for the whole team in BidStaff settings. Every bidder then judges clients the same way.

Manual check or BidStaff check?

Step By hand With BidStaff
Reading the client box Scan the numbers yourself Numbers shown side by side
Average per hire Use a calculator Shown for you
Verdict Your own judgment each time Good, maybe or not good, from your admin’s standard
Job fit Compare skills in your head Match score from 0 to 10 with a reason
Record of why you applied Notes, if you remember Client summary saved in Tracking

The manual way still works. The tool just makes it consistent, which matters most for teams.

What mistakes should you avoid?

  • Trusting total spent alone. Always divide by hires.
  • Skipping new clients automatically. Many good clients start with zero history.
  • Ignoring the job post. Numbers cannot tell you if the brief is clear.
  • Applying out of habit. If the profile does not fit, the best proposal will not rescue it.
  • Using different standards across a team. One bidder’s “fine” is another’s “no”. Set a shared rule.

Make the proposal count

Once you decide to apply, answer the client’s exact need in the first two lines and attach one relevant sample. For more on this, read how to write an Upwork proposal that gets a reply or start with BidStaff.

Frequently asked questions

What is a good hire rate on Upwork?

There is no fixed number. Compare it with the rest of the client’s profile. A higher hire rate with good reviews is a better sign than a low one.

How much should an Upwork client have spent?

It depends on your service. Look at the average per hire, not just the total, and compare it with your rates.

Is it bad if the payment method is not verified?

It is a warning sign, but not always a dead end. Weigh it with the other numbers and the quality of the job post.

Should I apply to clients with no reviews?

You can. Look for verified payment and a clear brief, and keep your risk low.

Can BidStaff tell me if a client is good?

It shows a result of good client, maybe, or not a good client. The result follows the standard your agency admin sets, so it reflects your own rules.

Does a job check cost anything?

Each check uses 1 job-check credit. Writing a proposal uses 1 proposal credit.

Does the extension apply for me?

No. You copy the proposal and submit it on Upwork yourself.

How do I handle a client who asks for contact details early?

Read the rules in the Upwork Help Center and keep your communication on the platform until a contract starts.

Conclusion

To check an Upwork client well, read five numbers together, divide total spent by hires and then read the job post. Do the same steps every time, and your Connects go to better jobs.

Your action list:

  1. Write down the minimum rating, hire rate and average per hire you accept.
  2. Check each client against those limits before writing.
  3. Skip jobs that do not fit your profile.
  4. Use the one-click check if you apply often or work in a team.

About the Author

Muhammad Shahzad is the founder of BidStaff and Leadslancer. He runs Upwork accounts for a freelance and agency team, and builds BidStaff around that daily work.

Let BidStaff write it for you

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